Be Ready. Respond Well.

Issues Management & Crisis Communications

In a fast-moving world where perception can shift in an instant, effective issues management and crisis communications are essential to protecting and building your organization’s reputation.

It starts long before a headline breaks: anticipating risks, preparing in advance, and practicing your response.

We help organizations of all sizes – and across a range of industries – navigate high-stakes situations with clarity, strategy, and confidence.

No matter where you are on your crisis preparedness journey, we deliver the structure, strategy, and confidence you need to lead through any crisis.

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Our industry experience

From public to private, we tailor our approach to fit your world.

Government

Healthcare

Finance

Education

Natural Resources

Non-Profit

What our clients say

Building crisis confidence

"Jacquelynn elevated our crisis communications, guiding us to adopt a strategic messaging framework that’s now central to our response. She introduced a clear, practical program that defined roles, timelines, and approaches under pressure. We now navigate crises with confidence. She was knowledgeable, thoughtful, collaborative, and a pleasure to work with."

Tannis Goodfellow

Marketing & Communications Manager

McElhanney

Insight that works across organizations

I’ve trusted Jacquelynn’s knowledge and advice through a number of organizational priorities and issues. She is confident, trustworthy and I would recommend her counsel for any industry or size of organization.

Jennie Deneka

CEO

Trinity Place Foundation

Confidence in every challenge

"Jacquelynn brings a calm, clear perspective to complex challenges and truly takes the time to understand our sector and unique needs. Her support in crisis management, media training, and long-term preparedness has been invaluable. I always feel reassured, ready, and heard with Jacquelynn in our corner."

Lara Unsworth, Head of Community Relations

Strathcona-Tweedsmuir School

Strategic, steady, and detail-oriented when it matters most

"Jacquelynn worked on several high-profile issues with us, and brought a valuable mix of strategic thinking and attention to all the little details – on tight timelines. She delivered important insights, with no drama. Sometimes you need that kind of external perspective from a wise, calm voice."

Darlene Crowell, former Associate Vice-President, Communications

University of Calgary

Trusted support when urgency demands expertise

"We reached out to Jacquelynn with an urgent need for communications support, and she responded immediately with professionalism, expertise, and confidence. Her deep knowledge and experience were invaluable in helping us craft an effective communications plan tailored to our unique situation. Her support made a meaningful difference when we needed it most. "

Charman Cross, Board Leader

Camp Chestermere

Get inspired: recommended reading & resources

Looking to go deeper? These are some of the articles, guides, and thought leaders we trust and recommend for staying informed on crisis communications, reputation management, and strategic response.

Books

1 / Communicating in Risk, Crisis, and High Stress Situations: Evidence-Based Strategies and Practice by Vincent T. Covello

The ability to communicate effectively in a high stress situation is an essential communication competency for managers, engineers, scientists, and professionals in every field who can be thrust into demanding situations complicated by stress.

2 / Crisis Ready: Building an Invincible Brand in an Uncertain World by Melissa Agnes

An easy to read, practical resource to help your team handle issues and crises while building trust and strengthening your brand.

Articles

1 / Crisis Management 2025: Trends and Developments – FGS Global

Breaks down current crisis drivers like fragmented media, misinformation, and evolving stakeholder expectations. A must-read for understanding the broader landscape.

2 / How language and conviction can combat crisis – PR Week

Emphasizes empathetic, authentic storytelling and conviction as key to rebuilding stakeholder trust.

Resources

1 / Crisis Ready® Issue Management Flowchart by Melissa Agnes

A step-by-step visual guide to help teams identify, assess, and respond to emerging issues before they escalate into crises. Designed to support proactive decision-making and reputation protection.

2 / Crisis Management GPT (Powered by OpenAI)

A 24/7 AI support tool designed to help you stay calm, think clearly, and respond effectively during unexpected challenges. Get practical advice and step-by-step guidance for handling personal, professional, or organizational crises.

How to use it:

Open the GPT in ChatGPT.
Type your situation — the more details you provide, the more tailored the guidance.
Receive clear, constructive support and practical next steps within seconds.

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